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1 packaging
марк., рек. n упаковка; упакування; упаковування; a упакований; пакувальнийкомплекс заходів, спрямованих на застосування обгорткових матеріалів, коробок чи банок для розміщення продуктів (product); ♦ упаковка виконує три основні функції: а) зберігає вміст продукту в дорозі, на складі чи в ужитку; б) продукт стає зручним та привабливим; в) подає корисну інформацію про вміст пакунка (package) у формі наклейки (label); сьогодні від якості упаковки залежить і захист навколишнього середовища (environment protection), тому одна з вимог до пакувальних матеріалів — придатність до утилізації (recycling)═════════■═════════air-freight packaging упакування для перевезення повітряним транспортом; airtight packaging герметичне упакування; attractive packaging привабливе упакування; bright packaging яскраве упакування; cardboard packaging картонне упакування; cargo packaging упакування вантажу; container packaging контейнерне упакування; contract packaging контрактне упакування; defective packaging пошкоджена упаковка; export packaging експортне упакування; factory packaging фабрична упаковка; faulty packaging пошкоджена упаковка; freight packaging вантажне упакування; import packaging імпортне упакування; inside packaging внутрішнє упакування; interior packaging внутрішнє упакування; metallic packaging металева упаковка; nonreturnable packaging одноразова упаковка; original packaging вихідне упакування; old-fashioned packaging старомодна упаковка; outer packaging зовнішня упаковка; oversize packaging надмірно габаритне упакування • негабаритне упакування; paper packaging паперова упаковка; plastic packaging пластмасова упаковка; recyclable packaging упаковка, придатна для переробки; returnable packaging багаторазова упаковка; reusable packaging упаковка багаторазового користування; safe packaging безпечна упаковка; sample packaging зразок упакування; sea packaging упакування для морського перевезення; soft packaging м'яка упаковка; special packaging спеціальна упаковка; standard packaging стандартне упакування; strong packaging міцна упаковка; tight packaging щільне упакування; waterproof packaging водонепроникна упаковка; weather-resistant packaging упаковка, захищена від негоди; wooden packaging дерев'яна упаковка═════════□═════════packaging business пакувальна справа • пакувальний бізнес; packaging company пакувальне підприємство • пакувальна компанія; packaging design зразок упаковки • взірець упаковки; packaging industry пакувальна галузьpackaging ‡ B. four principles of marketing (386) -
2 packaging
сущ.1) торг. упаковывание, упаковка ( как процесс)machine for packaging — станок для упаковывания, упаковочная машина
2) торг. упаковка ( как часть товара)Attractive packaging can help to sell a product. — Привлекательная упаковка способствует продаже товара.
Syn:3) торг. = packing material 1),аll our packaging is biodegradable — мы используем только биоразлагаемые упаковочные материалы.
4) марк. дизайн упаковки, стиль упаковки (внешний вид упаковки: форма, цвет и т. д.; разработке дизайна упаковки уделяется особое внимание, поскольку он влияет на то, как покупатели воспринимают товар)See:5) общ. презентация, представление (представление общественности идей, товаров, услуг, личностей, напр., политиков, и др.; также способ этого представления)packaging of new ideas — презентация [представление\] новых идей
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3 packaging
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4 packaging
сущ. упаковка It is selling very well, in part because the packaging is so attractive. ≈ Это продается очень хорошо, отчасти из-за очень привлекательной упаковки. tamper-proof packaging, tamper-resistant packaging ≈ упаковка, защищающая от неумелого обращения, ударов, и т.п. упаковка способ упаковки упаковочное дело (электроника) монтаж (схемы) defective ~ дефектная упаковка defective ~ поврежденная упаковка insufficient ~ неудовлетворительная упаковка packaging вчт. создание пакетов программ ~ упаковка ~ упаковочное дело retail ~ мелкая расфасовка returnable ~ возвратная упаковка reusable ~ упаковка многоразового пользования strip ~ полосчатая упаковкаБольшой англо-русский и русско-английский словарь > packaging
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5 atractivo
adj.1 attractive, nice-looking, good-looking, inviting.2 personable.m.1 attraction, appeal, charm, grace.2 attractor, attracter.3 attraction, turnon, turn-on.* * *► adjetivo1 attractive, charming, appealing1 attraction, charm, appeal————————1 attraction, charm, appeal* * *1. (f. - atractiva)adj.2. noun m.attraction, appeal* * *1.ADJ attractive2.SM attractiveness, appeal* * *I- va adjetivo attractiveIImasculino charm, attractiveness* * *I- va adjetivo attractiveIImasculino charm, attractiveness* * *atractivo11 = appeal, attractiveness, beauty, allure, drawing power, draw, pull factor, attraction, turn-on.Ex: Indeed, if they are not successful in finding ways of renewing their original purpose and appeal, they are on their way to dissolution and displacement.
Ex: It is therefore one of the librarian's prime tasks to preserve the attractiveness of the stock for as long as possible.Ex: The digital form in which we will send information through the network is one of the beauties of modern technology.Ex: The article is entitled 'The perilous allure of moral imperativism'.Ex: Nearly all librarians were enthusiastic about the drawing power of public access computers in spite of the drawbacks such as theft, noise and crowding.Ex: The draw of earning up to 30 pounds per cadaver without risking life or limb proved too tempting for some of the more barbarous resurrectionists, however, leading them to commit murder.Ex: Unsurprisingly such misuse is triggered by push factors, such as fear of failure, and also pull factors, such as ease of use and the ubiquitous cut and paste.Ex: Subject-type title indexes have two important attractions.Ex: Dr. James Houran discusses the different ways men and women show affection and addresses the top turn-ons and turn-offs with men and women.* atractivo de la novedad = novelty appeal, novelty value.* atractivo físico = physical attractiveness, physical appeal.* atractivo novedoso = novelty appeal.* atractivo sexual = sexiness, mojo, sex appeal.* atractivo visual = visual appeal.* perder el atractivo = lose + Posesivo + allure, lose + Posesivo + savour.atractivo22 = attractive, glamorous, glossy [glossier -comp., glossiest -sup.], inviting, appetising [appetizing, -USA], handsome [handsomer -comp., handsomest -sup.], engaging, dashing, personable, arresting, magnetic, enticing, good looking, winning, appealing, endearing, fancied, sizzling, glam, comely [comelier -comp., comeliest -sup.].Ex: A particularly attractive feature of the notation is the expressiveness of the notation.
Ex: Service is perhaps not a very glamorous concept, but we are nevertheless a service profession = El servicio quizás no es un concepto muy atractivo, pero no obstante somos una profesión dedicada al servicio.Ex: On the other hand, credibility relates less to glossy brochure futuristics than to tested areas of application.Ex: An easy and inviting route to the entrance needs to be unambiguously defined.Ex: This is not a very appetizing thought for anyone who wishes to play a key role in the operations of the library.Ex: All these novels are about young women meeting handsome men, at first disliking them and then discovering that they love them, with the inescapable 'happy ending' which means matrimony in these cases.Ex: The interview went smoothly; the committee was impressed by her knowledge of the current library scene, her enthusiasm, and her engaging personality.Ex: Some unfortunate children grow up as readers of James Bond, of dashing thrillers and the blood-and-guts of crude war stories.Ex: Mr Berman, who is a very personable and enthusiastic librarian, certainly comes across.Ex: It is when speakers have no feeling for pause that their speech seems to burble on without any arresting quality; the club bore is a burbler: he has not learnt the eloquence of silence.Ex: It is the duty of the library staff to make the institution magnetic.Ex: The article 'Library scavenger hunts: a way out of the bewilderness' describes the use of library scavenger hunts to teach high school and college students research strategies and to make library use both enticing and enriching.Ex: Our library and some others have prevailed upon a local vendor to prepare good looking, durable packaging for cassettes which makes them perfectly accommodative to the ordinary bookshelves.Ex: Basically it is more tangible and exciting for retailers to develop new products, decorate stores, design Web sites, and create winning advertisements than it is for them to struggle to set prices that will mean profits.Ex: The author offers some suggestions, somewhat 'tongue in cheek', to make the game more appealing for spectators.Ex: Frequently the youngest child takes on the role of the mascot; he acts cute, mischievous, and endearing.Ex: The convention failed to reach an agreement on any of the more fancied candidates.Ex: He had a sizzling, electric stage presence.Ex: Ponytails are becoming glam, says the New York Times.Ex: He went in the tavern wearing an eye patch, crying 'ahoy, matey!' and eying the comely wenches.* de un modo atractivo = appealingly.* hacer atractivo = endear.* parecer atractivo = look + attractive.* poco atractivo = off-putting, unattractive, unglamorous, uninviting, unappealing.* resultar atractivo = prove + attractive.* ser atractivo = look + attractive, be popular in appeal.* sin atractivo = unattractive.* * *attractivetiene mucho atractivo she's very charminges feo, ignorante, totalmente sin atractivos he's ugly, ignorant, he doesn't have a single redeeming feature o there isn't a single good thing about himel mayor atractivo de la ciudad the city's main attraction o appealla oferta no tiene ningún atractivo para mí the offer doesn't attract me o appeal to me in the least, I don't find the offer at all attractive* * *
atractivo 1◊ -va adjetivo
attractive
atractivo 2 sustantivo masculino
el mayor atractivo de la ciudad the city's main attraction o appeal
atractivo,-a
I adjetivo attractive, appealing
II sustantivo masculino attraction, appeal
' atractivo' also found in these entries:
Spanish:
aliciente
- atractiva
- duende
- encanto
- escultural
- flamante
- graciosa
- gracioso
- irresistible
- magnetismo
- mayor
- sexy
- simpatía
- sugestiva
- sugestivo
- tenerse
- arrastre
- bien
- bueno
- desmejorado
- embrujo
- hechizo
English:
appeal
- appealing
- attraction
- attractive
- comely
- desirable
- dishy
- engaging
- enticing
- flair
- glamorous
- homely
- inviting
- lure
- plain
- prepossessing
- selling point
- sex-appeal
- sexiness
- unappealing
- unattractive
- unattractiveness
- endearing
- fetching
- uninviting
- unprepossessing
* * *atractivo, -a♦ adjattractive♦ nm[de persona] attractiveness, charm; [de cosa] attraction;tener atractivo to be attractive;su rostro tiene un atractivo especial her face has a special charm;tu plan tiene muchos atractivos your plan has a lot of points in its favour;tiene el atractivo añadido de ser gratis it has the added attraction o advantage of being freeatractivo sexual sex appeal* * *I adj attractiveII m appeal, attraction* * *atractivo, -va adj: attractiveatractivo nm: attraction, appeal, charm* * *atractivo1 adj attractiveatractivo2 n1. (cosa que atrae) attraction2. (interés) appeal -
6 ser asequible
(v.) = be available, become + availableEx. This emphasis upon 'the work' reflects the packaging of text, information, music, graphics, and so on, and indicates to the subsequent user what packages are available for use or consultation.Ex. Mini and micro computers will become cheaper and information retrieval software will become available in more financially attractive, user friendly and tried and tested packages.* * *(v.) = be available, become + availableEx: This emphasis upon 'the work' reflects the packaging of text, information, music, graphics, and so on, and indicates to the subsequent user what packages are available for use or consultation.
Ex: Mini and micro computers will become cheaper and information retrieval software will become available in more financially attractive, user friendly and tried and tested packages. -
7 atractivo2
2 = attractive, glamorous, glossy [glossier -comp., glossiest -sup.], inviting, appetising [appetizing, -USA], handsome [handsomer -comp., handsomest -sup.], engaging, dashing, personable, arresting, magnetic, enticing, good looking, winning, appealing, endearing, fancied, sizzling, glam, comely [comelier -comp., comeliest -sup.].Ex. A particularly attractive feature of the notation is the expressiveness of the notation.Ex. Service is perhaps not a very glamorous concept, but we are nevertheless a service profession = El servicio quizás no es un concepto muy atractivo, pero no obstante somos una profesión dedicada al servicio.Ex. On the other hand, credibility relates less to glossy brochure futuristics than to tested areas of application.Ex. An easy and inviting route to the entrance needs to be unambiguously defined.Ex. This is not a very appetizing thought for anyone who wishes to play a key role in the operations of the library.Ex. All these novels are about young women meeting handsome men, at first disliking them and then discovering that they love them, with the inescapable 'happy ending' which means matrimony in these cases.Ex. The interview went smoothly; the committee was impressed by her knowledge of the current library scene, her enthusiasm, and her engaging personality.Ex. Some unfortunate children grow up as readers of James Bond, of dashing thrillers and the blood-and-guts of crude war stories.Ex. Mr Berman, who is a very personable and enthusiastic librarian, certainly comes across.Ex. It is when speakers have no feeling for pause that their speech seems to burble on without any arresting quality; the club bore is a burbler: he has not learnt the eloquence of silence.Ex. It is the duty of the library staff to make the institution magnetic.Ex. The article 'Library scavenger hunts: a way out of the bewilderness' describes the use of library scavenger hunts to teach high school and college students research strategies and to make library use both enticing and enriching.Ex. Our library and some others have prevailed upon a local vendor to prepare good looking, durable packaging for cassettes which makes them perfectly accommodative to the ordinary bookshelves.Ex. Basically it is more tangible and exciting for retailers to develop new products, decorate stores, design Web sites, and create winning advertisements than it is for them to struggle to set prices that will mean profits.Ex. The author offers some suggestions, somewhat 'tongue in cheek', to make the game more appealing for spectators.Ex. Frequently the youngest child takes on the role of the mascot; he acts cute, mischievous, and endearing.Ex. The convention failed to reach an agreement on any of the more fancied candidates.Ex. He had a sizzling, electric stage presence.Ex. Ponytails are becoming glam, says the New York Times.Ex. He went in the tavern wearing an eye patch, crying 'ahoy, matey!' and eying the comely wenches.----* de un modo atractivo = appealingly.* hacer atractivo = endear.* parecer atractivo = look + attractive.* poco atractivo = off-putting, unattractive, unglamorous, uninviting, unappealing.* resultar atractivo = prove + attractive.* ser atractivo = look + attractive, be popular in appeal.* sin atractivo = unattractive. -
8 package
1. сущ.1) общ. пакет, свертокSee:bag 1)2) торг., потр., амер. упаковка, контейнер, тара (емкость из картона, бумаги, фольги, пластмассы, дерева, металла или иного упаковочного материала, содержащая предмет или набор предметов, предназначенных для транспортировки, хранения, продажи и т. д.)Syn:See:aerosol package, original package, package size, primary package, stay-fresh package, shrink package, shipping package, storable package, packing material, glassed items, tear strip, cardboard box, package price3) общ. комплект, комплекс, пакет (набор предметов, представленный как одно целое; напр., пакет документов, комплекс соглашений, комплекс программ и т. п.)See:4) комп. программный пакет2. гл.общ. упаковывать, заворачивать, фасовать, укладывать (в ящики, контейнеры и т. п.)the beans are then ground and packaged for sale as ground coffee — затем зерна перемалывают, расфасовывают и продают как молотый кофе
See:
* * *
1) упаковка; контейнер, ящик; пакет, сверток; 2) (to) упаковывать товар; 3) "пакет": готовая театральная (теле- или радио-) программа, готовая к продаже; 4) = package deal.* * *1. комплект программ вещания, продаваемый и покупаемый как одно целое2. контракт на рекламу на транспорте3. упаковка товара, несущая рекламный лозунг -
9 wizerun|ek
m (G wizerunku) 1. (podobizna) likeness, image; (wyrzeźbiony, na monecie) effigy- ściany obwieszone olejnymi/fotograficznymi wizerunkami przodków walls hung with oil/photographic pictures of ancestors- ten szkic to jedyny wizerunek naszej prababki the sketch is the only likeness of our great-grandmother- wizerunek konia odlany z brązu/wosku a bronze/wax effigy of a horse2. przen. (wyobrażenie) image; (marketingowe przedstawienie) packaging U- wizerunek Kalifornii stworzony a. wykreowany przez turystyczne broszury/mass media an image of California created by holiday brochures/the mass media- towary/usługi o zachęcającym wizerunku products/services in attractive/novel packagingThe New English-Polish, Polish-English Kościuszko foundation dictionary > wizerun|ek
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10 sell
I [sel]nome colloq. (deception) fregatura f., bidone m.II 1. [sel]1) vendereto sell sth. to sb., to sell sb. sth. vendere qcs. a qcn.; to sell sth. at o for Ј 5 vendere qcs. a 5 sterline; "stamps sold here" "si vendono francobolli"; the novel has sold millions (of copies) il romanzo ha venduto milioni di copie; to sell sth. back — rivendere qcs
2) (promote sale of) [ scandal] fare vendere [ newspaper]3) [person, government] (put across) trasmettere, comunicare; (make attractive) fare accettare [idea, image, policy]4) colloq. (cause to appear true)2.to sell sb. sth., to sell sth. to sb. — fare credere [qcs.] a qcn. [story, excuse]
1) [person, shop] vendere2) [product, house, book] vendersi3.to sell oneself — (prostitute oneself) vendersi; (put oneself across) valorizzarsi
- sell off- sell out- sell up••to be sold on — essere entusiasta di [idea, person]
* * *[sel]past tense, past participle - sold; verb1) (to give something in exchange for money: He sold her a car; I've got some books to sell.) vendere2) (to have for sale: The farmer sells milk and eggs.) vendere3) (to be sold: His book sold well.) vendersi4) (to cause to be sold: Packaging sells a product.) far vendere•- sell-out- be sold on
- be sold out
- sell down the river
- sell off
- sell out
- sell up* * *sell /sɛl/n.2 (fam.) imbroglio; turlupinatura; bidone, fregatura, fregata (pop.)● ( di un prodotto preconfezionato) sell-by date, data di scadenza: to be past one's sell-by date, ( di un prodotto) essere scaduto; (fig.: di una persona) essere passé (franc.), non essere più tanto giovane □ ( Borsa) sell order, ordine di vendita.♦ (to) sell /sɛl/(pass. e p. p. sold)A v. t.1 vendere ( anche fig.); smerciare; spacciare; (leg.) alienare, cedere; (fig.) tradire: Do you sell pet food?, vendete alimenti per animali?; to sell one's country, vendersi al nemico; tradire la patria; to sell an estate, alienare una proprietà; ( di merce) to be sold by weight, essere venduta (o andare) a peso; to sell one's life dearly, vender cara la vita (fam.: la pelle)3 (fam.) ingannare; imbrogliare; fregare (pop.)B v. i.2 (fam.) essere accettato (o accolto bene); incontrare: Do you think the idea will sell?, pensi che l'idea incontrerà?● to sell at any price, vendere (tanto) per vendere □ (fin., comm.) to sell at best, vendere al meglio □ to sell at a loss, vendere in perdita □ to sell below cost, vendere sottocosto □ to sell by auction, vendere all'asta (o all'incanto) □ to sell by retail, vendere al dettaglio (o al minuto) □ to sell cash on delivery, vendere contrassegno □ to sell st. cheap [dear], vendere qc. a basso [a caro] prezzo □ (fam.) to sell sb. down the river, tradire q.; vendere q. (fig.) □ to sell for cash, vendere per contanti □ ( Borsa) to sell for a fall, speculare al ribasso □ ( Borsa, comm.) to sell for forward (o future) delivery, vendere per consegna futura (o differita) □ ( Borsa) to sell forward, vendere a termine □ to sell st. house-to-house, vendere qc. porta a porta □ to sell insurance, stipulare contratti di assicurazione; vendere polizze □ to sell like hot cakes, andare a ruba □ to sell oneself, vendersi; prostituirsi ( anche fig.); (fam.) saper vendere la propria merce ( anche fig.) □ (fig.) to sell the pass, tradire la causa □ ( slang antiq.) to sell sb. a pup, rifilare un bidone (o una patacca) a q. □ to sell retail, vendere al dettaglio □ ( Borsa) to sell short, vendere allo scoperto ( titoli o merci) □ (fig.) to sell sb. [st.] short, presentare q. [qc.] in cattiva luce; sminuire, sottovalutare q. [qc.] □ to sell one's soul to the devil, vendere l'anima al diavolo □ to sell wholesale, vendere all'ingrosso □ (fam.) Sold again!, me (o te) l'han fatta di nuovo!; ci sono (o ci sei) cascato di nuovo □ «to be sold» ( avviso o cartello), «da vendere; in vendita».* * *I [sel]nome colloq. (deception) fregatura f., bidone m.II 1. [sel]1) vendereto sell sth. to sb., to sell sb. sth. vendere qcs. a qcn.; to sell sth. at o for Ј 5 vendere qcs. a 5 sterline; "stamps sold here" "si vendono francobolli"; the novel has sold millions (of copies) il romanzo ha venduto milioni di copie; to sell sth. back — rivendere qcs
2) (promote sale of) [ scandal] fare vendere [ newspaper]3) [person, government] (put across) trasmettere, comunicare; (make attractive) fare accettare [idea, image, policy]4) colloq. (cause to appear true)2.to sell sb. sth., to sell sth. to sb. — fare credere [qcs.] a qcn. [story, excuse]
1) [person, shop] vendere2) [product, house, book] vendersi3.to sell oneself — (prostitute oneself) vendersi; (put oneself across) valorizzarsi
- sell off- sell out- sell up••to be sold on — essere entusiasta di [idea, person]
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11 package
ˈpækɪdʒ
1. сущ.
1) некоторое количество вещей, упакованных в какое-л. вместилище, особ. небольшого размера, или просто перевязанных: а) пакет, сверток;
пачка( сигарет) Syn: parcel, packet б) тюк;
кипа;
посылка;
место( багажа) в) упаковка, упаковочная тара;
контейнер, ящик, коробка;
перен. упаковка, внешнее оформление milk package ≈ пакет молока original package ≈ фабричная упаковка
2) расходы по упаковке;
пошлина с товарных тюков
3) совокупность взаимозависимых или связанных абстрактных сущностей а) комплексная сделка (тж. package deal) ;
соглашение( включающее пакет пунктов и принимаемое как целое), предложение (тж. package offer) anti-inflation package ≈ предлагаемые меры по борьбе с инфляцией educational package ≈ обязательная учебная программа wage package ≈ соглашение с профсоюзом по вопросам заработной платы package plan ≈ комплексный план б) контракт на туристическую поездку (включающий транспорт, услуги и развлечения, полностью организуемые туристической фирмой) ;
туристическая поездка( организованная таким способом) You can arrange as part of your package to hire a car. ≈ В качестве пункта в вашем договоре вы можете включить и взятие напрокат автомобиля. the tired tanned look of tourists at the end of a two-week package ≈ утомленные загорелые туристы после двухнедельного путешествия в) радио- или телесериал, предлагаемый для продажи как готовая программа за единовременно выплачиваемую сумму
2. гл. упаковывать, заворачивать;
укладывать;
фасовать;
обрамлять, оформлять;
тж. перен. The beans are then ground and packaged for sale as ground coffee. ≈ Затем зерна перемалывают, расфасовывают и продают как молотый кофе. A city is like any product, it has to be packaged properly to be attractive to the consumer. ≈ Город, как любой товар, должен иметь яркую упаковку, чтобы привлекать покупателя. There is no lack of playwrights who carry on the old trade of packaging sentimental hokum into a tough shell. ≈ Драматурги, которые по старинке продолжают запихивать сентиментальную чушь в жесткую схему, не имеют успеха. тюк;
кипа;
место (багажа) пакет, сверток упаковочная тара, контейнер, ящик, коробка - milk * пакет молока - original * фабричная упаковка упаковывание, упаковка расходы по упаковке пошлина с товарных тюков (американизм) готовая программа( для радио), приобретенная какой-либо компанией (дипломатическое) соглашение по нескольким вопросам, заключенное на основе взаимных уступок, комплексная сделка (тж. * deal) - * plan комплексный план соглашение - wage * соглашение с профсоюзом по вопросам заработной платы предложение (тж. * offer) - anti-inflation * предлагаемые меры по борьбе с инфляцией (военное) прибор автономного действия (автопилот) комплект, комплекс - a * of three experiments три опыта, проведенные в комплексе (компьютерное) (жаргон) пакет прикладных программ обыкн. (американизм) укладывать( в ящики) ;
упаковывать, заворачивать обыкн. (американизм) делать тюки application ~ вчт. пакет прикладных программ audit ~ пакет программ ревизии austerity ~ простая упаковка benchmark ~ вчт. тестовый пакет bluff ~ упаковка, вводящая в заблуждение business tax ~ комплекс мер по налогообложению предпринимателя candidate ~ вчт. пакет программ пригодный для применения consumer ~ розничная упаковка debug ~ вчт. отладочный пакет программ deceptive ~ поддельная упаковка development ~ вчт. инструментальный пакет программ disk ~ вчт. пакет программ на дискете display ~ пакет с прозрачным окошком display ~ упаковка с прозрачным окошком economic crisis ~ комплексный экономический кризис family ~ экономичная упаковка graphical ~ вчт. графический пакет программ integral ~ вчт. интегрированный пакет прикладных программ integrated ~ вчт. интегрированный пакет legislative ~ пакет законов mail ~ почтовая посылка multitrip ~ упаковка многоразового использования original ~ оригинальная упаковка original ~ первичная упаковка package кипа ~ комплексная сделка ~ комплексное соглашение ~ вчт. комплект ~ место багажа ~ место груза ~ пакет, тюк ~ пакет, сверток;
пачка (сигарет) ~ вчт. пакет ~ пакет ~ пачка ~ пошлина с товарных тюков ~ расходы по упаковке ~ сверток ~ соглашение по нескольким вопросам на основе взаимных уступок ~ тюк;
кипа;
посылка;
место (багажа) ~ тюк ~ упаковка, упаковочная тара;
перен. упаковка, внешнее оформление ~ упаковка ~ упаковывать;
оформлять, обрамлять ~ ящик ~ for heavy goods упаковка для тяжелых грузов ~ of export incentives комплекс экспортных льгот ~ of goods место груза ~ of policies комплекс страховых полисов post ~ бандероль price ~ пакет цен program ~ вчт. пакет программ protocol ~ вчт. пакет протокольных программ retail ~ мелкая расфасовка returnable ~ возвратная упаковка sample ~ пробная упаковка seaworthy ~ грузы в упаковке для морских перевозок see-through ~ прозрачная упаковка sensory ~ блок датчиков service ~ комплекс услуг shipyard ~ комплексное соглашение на постройку судна single ~ одно место багажа software ~ comp. блок программ software ~ вчт. пакет программ software ~ comp. система программного обеспечения standard ~ стандартный блок standard ~ стандартный корпус standard software ~ вчт. пакет стандартных программ subroutine ~ вчт. пакет подпрограмм system ~ вчт. пакет системных программ taxation ~ комплекс мероприятий в области налоговой политики test ~ вчт. блок тестовых программ training ~ набор учебных материалов transistor ~ корпус транзистора transparent ~ прозрачная упаковка turnkey ~ вчт. готовый пакет программ window ~ вчт. оконный пакет window ~ прозрачная упаковка window ~ упаковка с прозрачным окошком, через которое виден товар -
12 package
['pækɪʤ] 1. сущ.1)а) пакет, свёрток; пачкаSyn:б) тюк; мешокв) упаковка, упаковочная тара (контейнер, ящик, коробка)г) упаковка, оформление2) расходы по упаковке; пошлина с товарных тюков3)а) пакет, набор, комплекс (услуг, мер)- educational package - package tourYou can arrange as part of your package to hire a car. — Вы можете включить в пакет услуг прокат автомобиля.
- package holidayб) радио- или телесериал, предлагаемый для продажи как готовая программа за единовременно выплачиваемую сумму2. гл.а) упаковывать, заворачивать; укладывать; фасоватьThe beans are then ground and packaged for sale as ground coffee. — Затем зёрна перемалывают, расфасовывают и продают как молотый кофе.
There is no lack of playwrights who carry on the old trade of packaging sentimental hokum into a tough shell. — Полно драматургов, которые по старинке продолжают запихивать всякую сентиментальную чушь в жёстко заданные схемы.
б) обрамлять, оформлятьA city is like any product, it has to be packaged properly to be attractive to the consumer. — Город, как любой товар, должен иметь яркую упаковку, чтобы привлекать покупателя.
См. также в других словарях:
packaging — /pak euh jing/, n. 1. an act or instance of packing or forming packages: At the end of the production line is a machine for packaging. 2. the package in which merchandise is sold or displayed: Attractive packaging can help sell a product. [1870… … Universalium
packaging — pack·ag·ing || pækɪdʒɪŋ n. wrapping in which an item is presented for sale; presentation of a package pack·age || pækɪdÊ’ n. bundle, parcel; container for storage or transportation; wrapping or packaging for sale or merchandise;… … English contemporary dictionary
packaging — pack‧ag‧ing [ˈpækɪdʒɪŋ] noun [uncountable] 1. TRANSPORT material, boxes etc, used for wrapping goods to protect them, for example because they are being taken somewhere; = PACKING: • recyclable plastic foam packaging 2. the process of wrapping or … Financial and business terms
packaging — / pækɪdʒɪŋ/ noun 1. the act of putting things into packages 2. material used to protect goods which are being packed ● bubble wrap and other packaging material ● The fruit is sold in airtight packaging. 3. attractive material used to wrap goods… … Marketing dictionary in english
packaging — pack|ag|ing [ˈpækıdʒıŋ] n [U] 1.) the container or material that a product is sold in ▪ plastic packaging see usage note ↑package1 2.) the process of wrapping something for sale ▪ the date of packaging 3.) a way of making something seem… … Dictionary of contemporary English
packaging — [[t]pæ̱kɪʤɪŋ[/t]] N UNCOUNT Packaging is the container or covering that something is sold in. It is selling very well, in part because the packaging is so attractive. ...layers of expensive, wasteful packaging … English dictionary
Optical disc packaging — Main article: Optical disc Optical disc packaging is the packaging that accompanies CDs, DVDs, and other formats of optical media. Most packaging is rigid or semi rigid and designed to protect the media from scratches and other types of exposure… … Wikipedia
packaged — pækɪdÊ’d adj. wrapped; boxed; packed for storage or transport; having attractive packaging pack·age || pækɪdÊ’ n. bundle, parcel; container for storage or transportation; wrapping or packaging for sale or merchandise; inseparable combination … English contemporary dictionary
Max (cigarette) — An unlit Max 120 cigarette (showing the premium length). Latest Max 120 s Regulars packaging; Menthol … Wikipedia
package — pack·age || pækɪdÊ’ n. bundle, parcel; container for storage or transportation; wrapping or packaging for sale or merchandise; inseparable combination of items v. pack, wrap; create attractive packaging in order to promote the sale of an item; … English contemporary dictionary
packages — pack·age || pækɪdÊ’ n. bundle, parcel; container for storage or transportation; wrapping or packaging for sale or merchandise; inseparable combination of items v. pack, wrap; create attractive packaging in order to promote the sale of an item; … English contemporary dictionary
